Posters

How a poster makes a box office hit by Julian Yale

A filmmaker creates a film for different purposes: some for money, others for charity, and others for the fulfillment of their childhood dream that one day, they will be able to create a movie. But there is always one thing common for every given reason- making it to the box office. But what makes all the difference? POSTERS.


Advertising your movie through posters will definitely create a major effect to the result of your movie being a box-office hit. The reason is that posters attract attention. And attention makes the market respond. Posters are great media tools to share and introduce your film to the public.A movie poster is not just a standard paper stuck to a board. An effective movie poster uses a totally different, visual language. It is one big show-and-tell medium. It expresses your points in graphical terms. It avoids visual chaos, with many jagged edges or various-sized boards that distract the viewer. Instead, it guides the viewer by using a visual logic, with a hierarchical structure that emphasizes the main points. It displays the essential content--the messages--in the title, main headings and graphics. It indicates the relative importance of elements graphically: each main point is stated in large type-face headings; details are subordinated visually, using smaller type-face. The main headings explain the points, rather than merely stating "results" and letting the viewer hunt for--or worse, invent--the message within. And the beauty of it all, because of its size, all elements, such as the figure legends, are visible from even four feet away. With larger prints, images are more visible even from miles away. However, it is a fact that there are those that catch your attention immediately, and still those that do not at all. Thus, having posters does not assure a box office hit. You should remember that there are some principles in making a good poster that sells.Promoting a movie through posters should always have the marketing objective. Take for example the poster of the 2003 animate movie "Finding Nemo". Posters like these stir up a lot of attention for the younger audience since they are the target market. It communicates well to the kids and thus encourages the parents to go and watch the movie with their kids. Such is the effect of a poster making it to the box office."Ocean’s Twelve", the sequel of the 2001 hit, "Ocean’s Eleven", would not have made it to box office if not for the promotional merchandise like the movie poster. What makes this poster different is the highlight of the actors and actresses involved in the film. This is also a great approach to make the people watch the movie. Did you ever wonder why the "Lord of the Rings" made it to box office? Aside from the movie trailers being shown on television, posters in movie houses add to heighten the interest of the moviegoers.Different people react to different situations. Similarly, different people make different reactions to a poster. Your objective should then be to generate attention- enough to encourage and tickle your target market's curiosity from the posters you have created for your movie. In order for your movie to make it to the box office, your posters should be able to draw attention and interest. This article is supplied by our team.

How to Design Posters?

Click Here to Buy Posters!

How to Design Posters?

by The Color Printing Moderator.

Whether you want to create a poster as a piece of artwork, a personalized gift,
or as an ad for a small business, there are decisions to make before you begin.
Moreover, there are the key elements you have to consider whenever you are creating a poster:

First, poster should deliver your message. Second, it is well laid out. Third, it is self-explanatory.
Fourth, appropriate to the target audience. Lastly, the words and pictures will print.
Remembering these elements will guarantee that you get the best from your work.

When planning a poster it is vital that you have a clear concise message.
More often than not, you will have less than a second to get your audiences attention.
Once you have your customer’s attention you need to deliver your message to them in
as little time as possible or draw them in to find out more by studying it deeper.

Either way it needs to be apparent what you are telling them or showing them as it's
unlikely you'll be there to give details. Even if the poster is just there for decoration it needs
to look right. Whatever the message or content of the poster you must make sure that it is targeted correctly. Make sure your poster stands out from the crowd and is easily read.
Remember you can even make black and white posters interesting,
and color is always an option. In addition, you can now turn your photo, picture,
artwork, image, etc. into a huge poster. Customized and personalized posters are
now all the rage. Before you bring your poster for printing always look at the
way it makes your point and have someone else view it as a sanity check.
A poster is an important tool; use it carefully. Also, check spelling and grammar carefully.
A poster printer is not a laser printer. You only get one chance to print it right.

Lastly, verify that any images you use are appropriate for the size you will be printing to.
Graphics for posters tend to be large, so scan at high resolution to avoid sizing up and
pixelating images. The images should be at least 150dpi at the final size.
Make sure any text you are using is strong enough to be seen against the background.
Remember most posters are viewed from a distance. Bold san serif fonts,
Helvetica, Franklin Gothic for example, stand out well in dark colors against a lighter background.
If you are using light type on a dark background it will become difficult to read.

Provide as much information as possible in the form of images or graphics
rather than straight text. Remember that a poster paints a thousand words.
Make it interesting with cartoons, humor, photographs and color.
Another thing that you should consider is to avoid common mistakes.
The number one mistake is to make your poster too long.
Densely packed, high word-count posters are basically manuscripts
pasted onto a wall, and attract only those viewers who are for some
reason keyed up by manuscripts pasted onto walls.

Your printing company, in printing posters should use powered
computers and the latest in digital enhancement techniques, to create
the most stunning high quality inkjet posters from almost anything.
Make use of its services and allow their poster printing media to
take you to the edge of marketing your business. They must
offer convenience and rapid turnaround on tighter budget digital printing.
The process of creating and printing is quite a complex one with
several pitfalls along the way but they must guarantee full customer’s satisfaction.
We constantly conduct research and create reviews on the latest in

Click Here to Buy Posters!